An Artist, a Trade: The Malick Diallo Example Speaks to the Young

Look at the two pictures. On the left, the microphone gripped tight, the stage jacket, the spotlights: the artist. On the right, the suit, the desk, the screen: the executive. Between the two, one single man — Mamadou Malick Diallo, known as Malick Fadal — and a lesson for a whole generation.

© Festival TV · Stage photo: ABEL SHOOT IT

The office: the voice of an entire group

On October 9, 2026, Malick Diallo publicly announced his appointment as head of communications at Groupe TITO, the Guinean multisector consortium whose slogan says it all: "Nous construisons du solide" — "We build solid things." His mission: to develop and implement the company's internal and external communications strategy, strengthening its image, visibility and reputation.

And the scope is no honorary title. Groupe TITO, based at Immeuble KARMA in Boulbinet (Kaloum), with recognized expertise in electricity and construction, counts eight subsidiaries: 2f (electrical equipment distribution), Tito Électricité (electrical installation), AMAC BTP (building and public works), AFIMEG (import-export), anna fanta (real estate management), EFOMAC (employment agency), KINDER school International (education) and the Fondation Fanta Tito (humanitarian work). Speaking for all of that is a real job, with real responsibilities — every day.

Trained at Université Général Lansana Conté in Sonfonia-Conakry, and originally from Gongoré, in Pita, Malick Diallo built that side of his life patiently: studies first, skills next, and a CEO's trust at the end of the road.

The stage: a passion that became a profession

Because music was never a plan B. Malick Diallo has been singing since his teens — first steps in rap back in 2014, with the group Urban Five — before becoming an established voice of Guinean pastoral music. His album "Annditèedè" was celebrated at a dedication concert on November 2, 2024, at the Le Belvédère cultural complex in Conakry.

In his life, the two worlds do not compete: they reinforce each other. A sense of the stage feeds the communicator; the discipline of the office protects the artist.

The message to the young: get a trade

That is where his journey becomes an example. We know the sad reality, in Guinea and elsewhere: young people who drop out of school for music, music that never takes off, and then the street, and depression at the end of the road. And others, who taste success — then, once the success has passed, with no trade to hold on to, are left with nothing.

Malick Diallo proves another road exists. Be an artist, yes, all the way. But also: sound technician, sound engineer, the trades of art, the trades of communication — like him — or any other trade that provides a living and endures, whether music works out or not. And when passion becomes professional, both feet carry the man.

He is not alone on this path: others, like Jupiter Da Vibe, show the same commitment. But Malick Diallo's case speaks loudly, because it is complete: school, a trade, the stage — and today, recognition on both sides.

So, congratulations, Malick. And may the young people watching you remember the formula: passion in your heart, a trade in your hands — and build solid things.

Moïse 1er, founder-president and director of Festival TV, sums up this model in two lines:

"Malick Diallo: the microphone by night, the office by day. He sings and he builds solid things: Malick Diallo, the artist who also has a trade."
— Moïse 1er, director of Festival TV

👉 Discover his artist page: festivaltv.tv/en/artiste/malick-diallo